Nalazite se na CroRIS probnoj okolini. Ovdje evidentirani podaci neće biti pohranjeni u Informacijskom sustavu znanosti RH. Ako je ovo greška, CroRIS produkcijskoj okolini moguće je pristupi putem poveznice www.croris.hr
izvor podataka: crosbi

What drives passenger loyalty to traditional and low-cost airlines? A formative partial least squares approach (CROSBI ID 166440)

Prilog u časopisu | izvorni znanstveni rad | međunarodna recenzija

Mikulić, Josip ; Prebežac, Darko What drives passenger loyalty to traditional and low-cost airlines? A formative partial least squares approach // Journal of air transport management, 17 (2011), 4; 237-240. doi: 10.1016/j.jairtraman.2010.09.005

Podaci o odgovornosti

Mikulić, Josip ; Prebežac, Darko

engleski

What drives passenger loyalty to traditional and low-cost airlines? A formative partial least squares approach

Based on a case study involving passengers from Lufthansa, Croatia Airlines and Germanwings, we examine the of passenger loyalty of users traditional full-service airlines and of low-cost carriers. In particular, using formative modeling the study analyzes the effects of service quality and price on carrier choice and loyalty.

customer loyalty; low-cost airlines; formative modeling

nije evidentirano

nije evidentirano

nije evidentirano

nije evidentirano

nije evidentirano

nije evidentirano

Podaci o izdanju

17 (4)

2011.

237-240

objavljeno

0969-6997

10.1016/j.jairtraman.2010.09.005

Povezanost rada

Tehnologija prometa i transport, Zrakoplovstvo, raketna i svemirska tehnika, Ekonomija

Poveznice
Indeksiranost