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An insight into arbour mundi: a reconstruction of value models from catering establishment names (CROSBI ID 43657)

Prilog u knjizi | izvorni znanstveni rad

Šakaja, Laura An insight into arbour mundi: a reconstruction of value models from catering establishment names // Contemporary Croatia: Development Challenges in a Socio-Cultural Perspective / Belyaev, Demyan ; Roca, Zoran (ur.). Lisabon: Edições Universitárias Lusófonas, 2011. str. 201-234

Podaci o odgovornosti

Šakaja, Laura

engleski

An insight into arbour mundi: a reconstruction of value models from catering establishment names

The article attempts to reconstruct value models of Croatians from catering establishment names. The owners of cafes and restaurants normally attempt to reconcile their names with the symbolical value systems of their potential clientele. Hence, these names, when considered in their totality, can serve as an indicator of what the desirable word looks like from the viewpoint of Croatian culture, and generate reliable clues about the social value systems and cltural models widespread in Croatia.

ergonims, symbolical landscapes, value systems, cultural models

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Podaci o prilogu

201-234.

objavljeno

Podaci o knjizi

Contemporary Croatia: Development Challenges in a Socio-Cultural Perspective

Belyaev, Demyan ; Roca, Zoran

Lisabon: Edições Universitárias Lusófonas

2011.

978-972-8881-97-9

Povezanost rada

Sociologija