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The role of honey exhibition in rural development: case of Istrian region (Croatia) (CROSBI ID 47436)

Prilog u knjizi | izvorni znanstveni rad

Brščić, Kristina ; Trošt, Klara ; Kezić, Nikola The role of honey exhibition in rural development: case of Istrian region (Croatia) // Marketing Challenges in New Economy / Križman Pavlović, Danijela ; Benazić, Dragan (ur.). Pula: Fakultet ekonomije i turizma Dr. Mijo Mirković Sveučilišta Jurja Dobrile u Puli, 2011. str. 295-311

Podaci o odgovornosti

Brščić, Kristina ; Trošt, Klara ; Kezić, Nikola

engleski

The role of honey exhibition in rural development: case of Istrian region (Croatia)

In our country there was very little research related to the particular manifestations and gastronomic events, so far. On the other hand foods, agricultural products, especially the typical products are becoming increasingly attractive to visitors and tourists and even can be a reason to travel or visit, to family farms or towns in order to taste or to purchased the typical products. In Istria, these trends have been identified so there are wine roads, olive oil roads and various manifestations of which is at the center of attention food or agricultural products. This paper contributes a review of the background literature, examining the importance of event tourism in Istria, analyzing the role of culinary events in the tourist destinations offer, by analyzing the attitudes of participants’ of gastronomic events and the significance of gastronomic events in rural development.

event management, honey, Istria, rural tourism, rural development

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Podaci o prilogu

295-311.

objavljeno

Podaci o knjizi

Marketing Challenges in New Economy

Križman Pavlović, Danijela ; Benazić, Dragan

Pula: Fakultet ekonomije i turizma Dr. Mijo Mirković Sveučilišta Jurja Dobrile u Puli

2011.

978-953-7498-57-3

Povezanost rada

Poljoprivreda (agronomija), Ekonomija