engleski

‘Dailiness’ in the New Media Environment: Youth Media Practices and the Temporal Structure of Life-World

The paper explores the way young people use available multimedia environments in the context of everyday life. The focus is on time and everyday temporalities (re)produced through the day-to-day interaction with the diverse media and communication technologies. Paper draws on the concept of “dailiness” (Scannell, 1996) which is broadened and applied to the multimedia environment by combining the phenomenological approach with the conceptualization of time within the domestication theory (Silverstone, 1993a, 1994). Findings are based on the qualitative interpretative analysis of communication diaries and autobiographical reflections on media use. Six temporal genres are identified: slowing down, flow management, time machine, orientation toward public flows, going with the flow, orientation toward personalized flows. The identified genres also describe how the dominant temporal orientation of contemporary late modern societies is negotiated, resisted, confirmed and managed in actual day-to-day contacts with the media.

new media environment ; temporal genres of media use ; social practice ; life-world ; mediatized societies

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